Idaho and Delaware Lead Drunk Driving Hotspots: Uncovering the Shift in Trends
Drunk driving remains a pressing issue across the United States — with approximately 37 lives lost every day according to the National Highway Traffic Safety Administration (NHTSA). But the states where it’s most concerning are changing.
According to Google Trends data analyzing searches for “DUI lawyer,” Idaho and Delaware emerged as the new hotspots for drunk driving-related searches in 2024.
This may hint at changing trends in alcohol and drug possession, drunk driving accidents, and potentially even enforcement patterns across the country. We’ll look at what the data says in this article.
Key Takeaways
- In 2024, Idaho’s search volume for “DUI lawyer” more than tripled, going from 32 to 100. This is a 213% increase.
- Delaware saw a 67% increase in “DUI lawyer” searches in 2024, the second-highest score in the country.
- In 2023, Delaware experienced 999 impaired driving crashes, with 24% being alcohol-related.
- Idaho recorded 1,708 impaired driving crashes in 2023, with 105 fatalities and 246 people critically injured.
- Men are disproportionately involved in drunk driving incidents, both as drivers and victims. They accounted for 71% of the crash fatalities in Delaware and 74% in Idaho in 2023.
- In Idaho, drivers aged 21-25 were involved in impaired driving crashes at a rate 2.3 times higher than expected in 2023.
- In 2023, the 35-44 age group had the highest number of alcohol-related fatalities in Delaware.

A Clear Shift in Trends
Drunk driving claims thousands of lives each year and leaves countless others grappling with legal consequences. The Google Trends data we turned to reveals a startling reshuffling of DUI-related search patterns from 2023 to 2024.
Here are the trends we’re seeing:
- Idaho has emerged as the undisputed leader in DUI-related searches, skyrocketing from a score of 32 in 2023 to a perfect 100 in 2024. This 213% increase is the largest jump of any state, making Idaho the new epicenter for drunk driving concerns.
- Delaware has also seen a significant uptick in DUI-related searches, climbing from a score of 39 in 2023 to 65 in 2024 — a 67% increase. This places Delaware in a tie with Kansas for the second-highest search volume in the nation.
- Georgia saw a 60% increase in DUI-related searches, jumping from a score of 40 in 2023 to 64 in 2024. This rise suggests a growing need for legal services in the region.
- Rhode Island more than doubled its search interest score, going from 25 in 2023 to 51 in 2024. This 104% increase is one of the largest percentage jumps in the data.
- Texas saw a 109% increase, going from a score of 11 in 2023 to 23 in 2024. While still relatively low compared to other states, this jump suggests a growing concern about DUI issues in the Lone Star State.
- Arizona’s search interest score increased from 41 in 2023 to 62 in 2024, a 51% jump.
- In 2023, Nevada led the nation with a search score of 100. However, in 2024, that number dropped to 57 — a 43% decline.
- Louisiana’s search interest score dropped by 42% between 2023 and 2024, while New Mexico saw a 41% decrease during the same time.

Decrease in Search Interest Score
| State | Search interest score 2023 | Search interest score 2024 | % Decrease |
|---|---|---|---|
| Nevada | 100 | 57 | 43% |
| Louisiana | 26 | 15 | 42% |
| New Mexico | 17 | 10 | 41% |
| Colorado | 45 | 35 | 22% |
| New York | 45 | 37 | 18% |
| Kentucky | 34 | 29 | 15% |
| Alabama | 50 | 45 | 10% |
| Hawaii | 23 | 21 | 9% |
| Kansas | 67 | 65 | 3% |
Impaired Driving Incidents in Idaho and Delaware
Here’s some primary data that suggests the trends we’re seeing on Google Trends reflect a disturbing reality:
Delaware
- According to Delaware’s Annual Traffic Statistical Report 2023, there were 131 fatal traffic crashes in 2023. Out of these, 24% of the crashes involved alcohol.
- In 2023, most alcohol-related traffic crashes in Delaware happened between 8 pm and midnight, followed by midnight to 4 am and 4 pm to 8 pm.
- There were 233 drivers involved in fatal crashes in Delaware, with 90 (39%) being alcohol-impaired in 2022. This is higher than the national average of 37%.
- Delaware had the highest increase in DUI fatalities at 75% between 2018 and 2022, according to data released by the NHTSA in 2024.
- Out of the 190 drivers involved in fatal traffic crashes due to alcohol impairment, 147 survived in 2022, as per data released by the NHTSA in 2024.
Idaho
- In 2023, there were 1,708 impaired driving crashes in Idaho, according to the Idaho Traffic Crashes 2023 report. Out of these, 105 suffered fatal wounds, 246 had serious injuries, 487 had minor injuries, and 445 had possible injuries.
- Between January and September 2023, Idaho saw 191 DUI fatalities.
- The fatality rate increased from 1.1 in 2022 to 1.28 per 100 million people in 2023. This is one of the highest increases in the country.
- In 2022, there were 304 drivers involved in fatal traffic crashes in Idaho, with 149 (49%) driving under the influence. This is higher than the national average of 37%.
- Out of the Idaho drivers involved in fatal traffic crashes, 47 (15%) had a BAC over .15 g/dL — higher than the national average of 14%.
- Idaho saw 156 total alcohol-impaired driver fatalities in 2022, with 102 (65%) confirmed to have a BAC higher than .08 g/dL. This is higher than the national average of 58%.

Where Are Crashes Happening?
Drunk driving incidents are not evenly distributed across states or counties. In both Delaware and Idaho, certain areas stand out as hotspots for alcohol-related crashes, fatalities, and injuries.
Let’s take a closer look at where these incidents are concentrated and what the data tells us.
Delaware
- In 2023, New Castle County recorded 436 alcohol-related traffic crashes, including 11 fatal crashes, 129 personal injury crashes, and 296 property damage crashes, according to Delaware’s Annual Traffic Statistical Report 2023.
- Kent County saw 186 alcohol-related traffic crashes in 2023, with property damage incidents increasing by 6%.
- In Sussex County, there were 134 alcohol-related traffic crash injuries in 2023
Idaho
- In Idaho, counties with a population over 50,000 had the highest number of fatal impaired driving crashes, injuries, and deaths, based on the Idaho Traffic Crashes 2023 report.
- In Ada County, there were 422 impaired driving crashes in 2023, which killed 16 and injured 262 people. This affected 0.4% of the population.
- Bonneville saw 12 people killed and 69 injured as a result of impaired driving crashes in 2023 — the second-highest number of deaths in any county. It is followed by Jerome County with 12 killed and 37 injured.

The Role of Gender and Age in Impaired Driving Crashes
As we dug into the data on drunk driving trends, we couldn’t help but wonder: how do gender and age play a role in these incidents? Are men or women more likely to be involved in impaired driving crashes? Which age groups are most at risk?
The numbers tell a clear story. Young men are far more likely than women to be involved in drunk driving crashes — both as drivers and as victims. Let’s break down the data:
- In 2023, 71% of DUI crash fatalities were male, while 29% were female. This indicates that men are more than twice as likely as women to die in alcohol-related crashes in Delaware.
- Men are nearly 3 times more likely than women to be involved in impaired driving crashes in Idaho. 74% of impaired drivers involved in crashes in 2023 were men, while 26% were women.
- In Delaware, the majority of fatalities occurred among adults aged 25-54, with the highest number in the 35-44 age group.
- Idaho saw a similar trend, with 315 drivers involved in crashes aged 21-25. This was 2.3 times higher than expected.

Final Thoughts
Idaho and Delaware have become the new hotspots for DUI-related concerns, according to recent Google Trends data. This suggests a growing demand for legal services due to increases in arrests, penalties, or impaired driving alcohol-related incidents in these states.
If this trend continues, these states may need to invest in stronger awareness campaigns, improved road safety measures, or policy changes to tackle the growing issue. This may be the only way to make sure drunk driving is no longer a leading cause of tragedy on our roads.

Methodology
Google Trends assigns a search interest score between 0 and 100, with 100 representing the highest level of search activity in a given period. This analysis compares Google Trends data from 2023 and 2024 to identify changes in search interest for the keyword “DUI lawyer” across all 50 states and the District of Columbia.
States with higher scores indicate greater public interest in DUI-related legal services, which suggests increased arrests, legal concerns, or changes in enforcement policies. The comparison focuses on year-over-year changes to determine which states experienced the highest or lowest changes in DUI-related searches.